Specialized B2B Market and Customer Intelligence Services

Uncovering, Winning and Retaining More 
B2B Customer Demand Opportunities


Expert B2B Research and
Analysis Services

Demand Facts' leaders are experienced providers of interviewing, research and analysis services which help our clients more effectlvely identify new business opportunities and the best ways to realize those opportunities sooner.


Customized Expert Interviewing Services
Indepth and semi-structured interviewing services among key B2B prospect and customer groups. Confidential indepth interviews among recently won/ lost sales prospects and lost/lapsed customers are our particular specialties.  

Customized Opportunity Analysis Services
Ongoing mining and analysis of "text" and other data streams from all types of inbound and outbound interactions with prospects and customers.

Customized Opportunity Research Services
Series of specialized research and analysis solutions for effectively uncovering, assessing and selecting best strategies for a variety of new opportunities among prospects or customers.

Multi-Client HRM Provider Research
Program co-sponsors and report buyers receive fresh, comprehensive, objective, precise user-experience intelligence on provider solutions that are not available from any other source.    
 

Market Experience and Expertise
Demand Facts' leaders have successfully executed more than 2,000 market and customer research programs involving millions of respondents for over fifty major client organizations.

Our past and current client names are confidential but references are available. Our most recent experiences involve buyers and users in the following B2B markets:
  • Payroll/HR/Employee Benefits solutions
  • Business Process Outsourcing services
  • Business Software/SaaS solutions
  • Financial/Investment services
  • Telesales/Marketing/Service Center solutions

 
2011 US Payroll Solution
User Assessment Program


Co-sponsors*





Three reports are now available from this professional survey research program based on the confidential responses of more than 500 users of internal and 3rd party payroll solutions: 

Overview Report for Users
(1/16/12 Release; $490 Cost)
Low cost summary of the key findings which help Payroll Managers make knowledgeable decisions on their best solution.

Total Market Analysis Report
(3/27/12 Release; $2,950 Cost)
Complete indepth analysis and summary of all key findings in total across all types of US organizations.

Comprehensive Segment Analysis Report
(5/4/12 Release; $4,950 Cost)
Indepth analysis and summary of all key findings for specific size, industry, processing method and provider use segments in the SMALL (<250 emp's), MID-SIZE and LARGE (>2,500 emp's) payroll solution markets.  

All reports include the following intelligence:

  • Current use of internal and provider solutions
  • Overall recommendation ratings (Net-promoter)
  • Overall satisfaction ratings 
  • Key performance dimension ratings
  • Specific methods, features & capabilities used
  • Other HR services obtained from providers
  • Solution bonds and switching barriers  
  • Selection reasons and criteria used last decision
  • Other providers considered for last decision
  • Impression ratings for considered solutions  
  • Providers likely to consider in the future 
  • Likelihood of retaining current provider (loyalty) 
  • Results from KEY DRIVER analyses on users' solution selection, recommendation and loyalty decisions
See HRM Solution Surveys page for more details.

To obtain an objective payroll user assessment report, or to ask for a full description of each report, just send your request to
reports@demandfacts.com.
 


* We are happy to recognize Ceridian and Kronos as co-sponsors of the 2011 wave of this program. As such, they are the first to receive all program reports, but they did not receive any special treatment in the survey or reports.
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