Specialized Executive Interviewing Services

 
  

Email or call us today to learn more about how Demand Facts' expert interviewing services can help you more efficiently and effectively uncover and capture your company's new sales opportunities

 

 
Demand Facts' leaders and highly skilled executive interviewing partners are readily available to conduct important interviews on a standalone basis. Many occasions arise when just professional interviewing support is required for internally-managed research programs and to fulfill adhoc requests.

Our executive interviewing services are available for the following types of interviews and requirements:

• Qualitative indepth and quasi-quantitative* interviews
  • * Semi-structured with open-ended and closed-end questions
• Conducted by highly experienced executive-level interviewer(s)
• Among B2B or high-value B2C decision-makers; such as ... 
  • Win & Loss sales contacts
  • Lost or lapsed customers
  • Current customers at risk
  • Loyal or large customers 
  • Up-sell or cross-sell customer candidates 

• Telephone-only or combined telephone/online interview methods
• Use client-provided records of qualified respondents  
• Use as many contact attempts as needed to conduct desired interviews 
• To insure strong cooperation and completion success, and to obtain honest, complete and specific responses, we highly recommend:
  • Client name disclosed
  • Response confidentiality guaranteed (with waive/not question at end of interview)
  • Average interview length no longer than 15 minutes
• Responses from completed interviews delivered on Excel data files, scanned copies of answer sheets and/or permitted digital audio recordings

Perhaps the most valuable use of these specialized standalone interviewing services is conducting confidential indepth/drill-down interviews on an ongoing basis among key contacts for your company's ...

... recently won & lost new customer opportunities
... recently lost, lapsed or reduced customers
... customers who recently experienced a product or service problem 
... customers who were found to be highly negative by other sources 

The responses we professionally obtain using the above methods are consistently much more accurate, complete and specific than feedback obtained & reported through company sales or service reps and other internal methods. In one recent study, for example, over 70% of the reasons reported by Sales Reps for lost sales opportunities proved to be inaccurate or much too general to be useful. 

Demand Facts' executive interviewers also consistently complete interviews among a higher percentage of qualified contacts than other approaches.
  
Our executive interviewing services can cost as little as $100 per interview to substantially more depending on interview length, qualification and cooperation rates, number of records provided for each desired interview, deliverables and additional support services requested.