Specialized Marketing Research & Analysis Services
 Over 30 Years of Research Success

Specialized Opportunity Analysis Services


  
  

 











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 or call us today to learn more about how Demand Facts' analysis services can help you more efficiently and effectively uncover and capture your company's new sales opportunities

Analytical Expertise to Uncover New Sales Opportunities & Insights
 
 

Demand Facts is well-qualified to help you efficiently unlock a variety of the new sales opportunities and closing insights from the data and text content located in your marketing, sales, customer and survey databases and files ---
all of which you have already collected and paid for
!

    Data Analysis & Mining - We f
ully analyze the structured data and patterns found
    within your databases to (1) uncover new opportunities and insights and (2)
    predict the future behavior of your target prospects and customers. Many
    behaviors can be predicted with enough accuracy to justify taking proactive
    actions to increase your sales, marketing and service success
.
 

    Text Analysis & Mining - We uncover additional new opportunities and insights by
    fully analyzing the unstructured content located in your databases and other files.
    It is very likely that your company's "text" content has not been properly 
    synthesized and organized for effective sales, marketing or service actions. 
    In fact, this information is frequently ignored or even deleted at some point.
 
 

We use multiple specialized data and text preparation and analysis methods to uncover previously-hidden sales and profit opportunities and closing-related insights within the following types of databases, content files and on-going data streams:


Marketing Database Opportunity Analysis
Primary focus on uncovering new opportunities to target communications to the right suspects and turn more suspects into active prospects (considerers).

Sales Database Opportunity Analysis
Primary focus on uncovering new opportunities to target direct sales actions to the right prospects and turn more active prospects into new customers.

Customer Database Opportunity Analysis
Primary focus on uncovering new opportunities to retain and increase cross-use and volume among more target customers. 

Integrated Database Opportunity Analysis
Combine and fully analyze useful content fields and records from your marketing, sales and customer databases and files to uncover additional significant new opportunities and insights for targeting activities. Combining this integrated database with related survey results is highly recommended to produce even more valuable opportunity-detection and targeting intelligence.
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